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Automated Listing Quality Reports

31/10/2015

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The basics never go out of fashion.  One of the best ways to boost your customer enquiry in the online space is still to ensure your listings are well presented and informative to help your customers make a decision.  We’ve recently launched the Listing Quality Report to make this easier.

The Automated Listing Quality Report is set up to be sent daily to the Sales Manager in charge of keeping listings looking good.  At AutoPlay we want to help dealers keep their listings as up to date as possible. To help dealerships keep on top of their listing quality we have created an automated report which highlights any listings that have failed to meet the criteria below;
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The Automated Listing Quality Report is set up to be sent daily to the Sales Manager in charge of keeping listings looking good.  At AutoPlay we want to help dealers keep their listings as up to date as possible. To help dealerships keep on top of their listing quality we have created an automated report which highlights any listings that have failed to meet the criteria below;
 
  • 6 Photos
  • Any Features
  • Any Comments
  • Make
  • Model
  • Year
  • Price
  • Body Type
  • Fuel Type
  • Transmission

Why pay attention to Listing Quality?

  • Listings with less than 25 words in the description stay on Trade Me for an average of 20 days longer than listings with more than 50 words
  • Listings with 3 photos or less generate 52% less page visits on Trade Me on than listings with 10 or more photos
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